What we’re seeing…

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New developments in medical technology are providing new solutions for therapies, diagnostics, and imaging, but there are major challenges such as maintaining a high quality of life for aging populations.

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#digitaltechnologies #education #technology #behavioralscience #medte

The American Psychological Association alone published over 5,000 articles in 2021, which is 417 articles per month from one publisher in one field. Eight highlights from this year's Research Leads are selected to build bridges between fields and showcase the creativity and endeavor of behavioral scientists.

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#digitaltechnologies #education #technology #behavioralscience

Richard Thaler foresaw the growth of behavioral economics research, but could he have foreseen the almost 300 behavioral teams operating in international firms, governments, and other organizations? Zero chance. 120 proposals from behavioral experts across the world were received to assist us in imagining the future ten years of behavioral research. The replies are divided into three categories: ethical concerns, promises and pitfalls, and challenges to be more audacious.

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#ai #artificialintelligence #technologies #behavioralscience

 Healthcare outlook 2023

Plans by the government to sustain epidemic levels of healthcare expenditure have been derailed by the global economic slump. Real spending will decrease in 2023, necessitating difficult decisions about how to deliver care.

The EIU's guide to healthcare in 2023 offers a thorough overview of the possibilities, challenges, and trends to look out for in the next year.

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#healthcare #pharma #medtech 

 The drive to digital in pharma marketing is 'overwhelming' doctors. Solution? Train digitally savvy reps

Pharma marketers don't know what healthcare professionals need, and even worse, they overburden doctors with medication advertisements rather than providing more specialized information.
According to recent research from the healthcare solutions provider Indegene, which has been monitoring these connections for the past few years, the Digitally Savvy HCP, this is the case. A little under 1,000 doctors from the United States, Europe, India, and China are the subject of this report.

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#healthcare #pharma #medtech 

 Multi-million-pound funding for genomics research

Early diagnosis and quicker access to therapy will assist patients with cancer and infants born with curable uncommon genetic illnesses. It comes after the UK health and social care secretary pledged a £175 million increase to genomics research.

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#healthcare #pharma #medtech 

 The Platinum Age Of Customer Experience Has Arrived

Since it was initially explored in the 1960s, customer experience (CX) has advanced significantly. The well-known keyword "customer experience" yields more than four billion entries after a fast Google search. CX will certainly undergo a fascinating and futuristic metamorphosis as we get closer to the new era of Web3 and the Metaverse.

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#donors #emotions #behavioralscience #customerexperience 

Technology and social media platforms will undergo a seismic upheaval in 2022, which will be recorded in history. Nobody anticipated the collapse of NFTs and crypto. Elon Musk's purchase of Twitter and subsequent actions had a surprising influence on brand reputations, stock prices, and advertising expenditures. Meta's metaverse has been a failure. DEKSIA/Anvil, the recently united company, managed to survive another year of fairly accurate forecasts for digital marketing despite these and other shocks from Google, TikTok, and a variety of other industry competitors. For you to appreciate and discuss our "edgy" predictions from a year ago, we have self-graded them. Enjoy!

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#digitalmarketing #marketing2022 #2022 #business

 Fundraisers who appeal to donors’ fond memories by evoking their emotions may get larger gifts – new research

An economist discovered that the typical donation provided by graduates of a small liberal arts institution grew from $14 to US$27 on average by 90%. The degree to which donors are motivated to donate to nonprofit organizations might be influenced by their feelings. People were not more inclined to make a vow when asked to consider items that had benefitted them.

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#donors #emotions #behavioralscience 

 AI & Big Data Expo: Exploring ethics in AI and the guardrails required

When it comes to the ethical implications of artificial intelligence, the dividing line between acceptance and hostility has long been debated. The boundaries become increasingly hazy lately; AI-generated photography or art, not to mention the potential of OpenAI's ChatGPT, shows a higher level of technological expertise. Yet at what price?

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#ai #artificialintelligence #tech #technologies 

 May I Speak to a Human, Please?

The human touch is lacking with Robo-advisers, according to younger investors who are managing market turbulence and attempting to save for retirement.

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#medtech #technologies #ai #artificialintelligence 

 How Smart Brands Win Market Share In A Recession

Many company owners could feel panic when they hear the word "recession." However, if your first inclination is to cut costs, put a stop to product development, and save unused money for a rainy day, here's a terrible truth: Reacting, as opposed to acting proactively, might work against you.

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#brands #bussiness #market #marketing 

 The best science graphics of 2022

Editors chose the graphs and charts that best represent the year, which may include brain development, COVID variations, or disappearing trees.

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#science #technologies #medtech 

 Omics Data Analysis and Integration: How and Where to Use Multi-Omics Data

Without data science, contemporary healthcare is unimaginable. To comprehend a disease more thoroughly than it has ever been feasible, bioinformatics—a contemporary field of research that straddles the boundaries of biology, medicine, mathematics, and computer science—uses sophisticated software and massive data analysis. Large-scale omics data may be accessed by pharmaceutical firms, doctors, and biologists for research and diagnostic purposes through the use of bioinformatic databases like BLAST, Ensembl, or GenBank.

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#medtech #science #healthcare #healthtech